• Revamping the Share Food Program Website 🌯

     

    1️⃣ Help communicate mission more effectively to target audience

    2️⃣ Redesigning elements on the website such as imagery, header, and overall aesthetic of the website

    3️⃣ Create a visually engaging and emotionally compelling website to provide a seamless experience

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    Share Food Program an NGO in Philadelphia focusing on food insecurity. The project aimed to identify key issues with the existing website, Enhance the website's information architecture & strategize content, redesign the current website to address stakeholder & user goals, and identify service extension opportunities.

     

    To test the website's existing information architecture, we used a combination of methods such as Tree Testing, Content Audit, Usability Testing, Survey, and more. We created high-fidelity prototypes while maintaining the existing brand identity.

    Interviews

    3 Stakeholder Interviews

    200+ survey feedback

    Survey

    Three User Experience Designer

    Team